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A group of students at the IT University in Copenhagen, Denmark, has launched what it hopes may become "The Linux of Beers" - it has created an "open-source" beer by publishing its recipe and brand under a Creative Commons license. Calling itself Vores Øl Group (Vores Øl is Danish for "Our Beer"), the group says it has created Our Beer "as an experiment in applying modern open source ideas and methods on a traditional real-world product." According to there is no other "open source" beer out there (except in fake news), and in any case there is no other beer, the group says, based on classic ale brewing traditions "but with added guarana for a natural energy-boost" - South American Guarana beans are a natural source of energy and health. Our Beer is explained on the group's site as follows: "The recipe and the whole brand of Our Beer is published under a Cre... (more)

Craig Balding: The Belgian Beer Lovers Guide to Cloud Security

This slide presentation by Craig Balding is informative not only about Cloud security but about Belgian beer also. And I have to tip my hat to anyone who can do a full beer-themed presentation about Cloud security and not make a corny joke about "cloudy" beer. The slides are here: ... (more)

Anheuser-Busch Named Large Brewer of the Year at Great American Beer Festival(R)

ST. LOUIS, Oct. 13 /PRNewswire-FirstCall/ -- Anheuser-Busch (NYSE: BUD) was named the "2008 Large Brewer of the Year" and Anheuser-Busch's Doug Muhleman was named "2008 Large Brewing Company Brewer of the Year" at the Great American Beer Festival awards presentation this weekend. In addition, the company's Redbridge took home a gold medal as the best gluten-free beer and Michelob Brewing Co.'s Michelob AmberBock received a bronze medal in the European-style Dunkel category. Anheuser-Busch also swept the American-style specialty lager category with Hurricane High Gravity taking gold, Natural Ice the silver and Busch Ice with the bronze. "Participating and being recognized at the Great American Beer Festival is a great honor for any brewer," said Doug Muhleman, group vice president, Brewing Operations and Technology, Anheuser-Busch, Inc. "The festival is a celebratio... (more)

Samuel Adams(R) Offers Drinkers an Extreme Beer Experience This Holiday Season With the New 2009 Batch of Utopias(R)

BOSTON, Nov. 23 /PRNewswire/ -- As a craft beer pioneer and the brewer of the first American "extreme beer," Samuel Adams Founder and Brewer Jim Koch, is inviting drinkers to explore new beer drinking possibilities with the uncapping of the 2009 batch of Samuel Adams Utopias, now available. Over the past 25 years, Jim has been committed to elevating American beer drinkers' appreciation for full-flavored beer, and changing people's perception of what beer can be. The 2009 batch of Utopias anchors the outermost boundary of beer and champions the respect this noble beverage deserves. Utopias is the ideal gift this holiday season for connoisseurs of fine beverages: beer, wine and spirits enthusiasts alike. The 2009 Samuel Adams Utopias is a strong, rich, dark beer that, unlike most beers, is uncarbonated and is served room temperature in a snifter glass. The recomm... (more)

U.S. Beer Consumption Declines

NORWALK, Conn., Sept. 1 /PRNewswire/ -- Last year marked the third consecutive year of diminishing growth rates in the beer industry, dropping 2.1% to 2.877 billion cases. According to the Beverage Information Group's recently released 2010 Beer Handbook, the beer industry's downturn can be directly attributed to the decline in the light beer segment. Light beer, which accounts for a 52.8% share of the U.S. beer market, posted its first negative year since its beginning 30 years ago. Other segments of the beer industry differed in their 2009 results. Imports declined 6.9% to 359.6 million 2.25-gallon cases, while the craft beer segment increased 7.0%. Craft beer continues to grow at an extraordinary rate, due to the abundance of flavors and types that attract both young and old consumers. Expanded distribution also continues to be a key driver for growth in thi... (more)

Silicone Bottle Caps for Beer Bottles

AUSTIN, Texas, July 26 /PRNewswire/ -- Beer Interactive expands its line of products with the addition of Beer Savers® -- the world's first silicone bottle cap for beer bottles. With six colored caps in every pack, Beer Savers® help keep beer carbonated longer after opening and also doubles as a reusable beer charm to safely identify an open beer. Beer Savers® are designed with a snug fitting inner rim that helps keep the beer's bubbles from escaping - Beer Savers® ensure beer is kept safe by locking dirt and odors out. Truly a revolution for everything beer. Retails for $12.99, available at (Photo: (Photo: SOURCE ... (more)

Miller Lite's New Interactive 'Beer Run' Played More Than 360,000 Times in First Four Days

MILWAUKEE, Oct. 14 /PRNewswire/ -- Miller Brewing Company's new interactive experience, the "Miller Beer Run," has been embraced by legal- drinking-age consumers, with more than 360,000 games played by 165,000 unique users in its first four days. The online campaign, launched Monday, mimics the story and challenges of Miller Lite's new "Beer Runner" television ads that will launch this Saturday. Consumers have experienced the online "Miller Beer Run" through sports and entertainment web sites such as Yahoo! Games, MSN Games and The "Miller Beer Run" is also available at . "We created the 'Beer Runner' campaign to underscore the notion that Miller offers 'more' -- more color, more character, more taste. Just as sports fans demand more of their sports, we believe they should demand more from a light beer," said Tom Bick,... (more)

Better Beer Laws Campaign Launched Today in Harrisburg

HARRISBURG, Pa., Feb. 16 /PRNewswire/ -- Members of the Pennsylvania Food Merchants Association (PFMA) and the Pennsylvania Convenience Store Council (PCSC) today joined state Sen. John Rafferty (R-Montgomery) as he unveiled legislation that would make sweeping and historic changes to the state's beer laws. In addition to announcing its support of the beer bill, PFMA/PCSC revealed its new website, which provides a forum for Pennsylvania's adult beer drinkers who want to join the state's "Beer Revolution." "I support Senator Rafferty's bill because it treats adults like adults and protects their rights as beer drinkers," said Stan Sheetz, CEO of Sheetz Inc., who presented Rafferty with the signatures of more than 125,000 Pennsylvanians who signed petitions calling for changes to the state's prohibition-era beer laws. Sheetz, who also unve... (more)

Beer Lovers Thirst For Samuel Adams(R) Noble Pils; Brewers Choose It As The New Spring Seasonal Beer

BOSTON, Jan. 13 /PRNewswire/ -- Since 2005 the brewers at Samuel Adams have been offering drinkers a voice in choosing one of the new beers they will introduce in the coming year. Last year, voters in the 5th annual Samuel Adams® Beer Lover's Choice® contest were decisive in choosing Samuel Adams Noble Pils, a hoppy pilsner beer brewed with a recipe that calls for all five varieties of Noble Hops. (Photo: ) The voters' response to the new Noble Pils was so enthusiastic that the brewers have decided to make Samuel Adams Noble Pils the new spring seasonal brew. It joins Samuel Adams® Summer Ale, Samuel Adams® OctoberFest and Samuel Adams® Winter Lager in the brewery's year round seasonal line-up. "I love the complex layers of hoppiness of this beer," said Brewer and Founder Jim Koch. "But what makes our Samuel... (more)

Brewing Industry Introduces 'Here's To Beer' Ad & Web Site

ST. LOUIS, Feb. 2 /PRNewswire-FirstCall/ -- Cheers! Salud! Kampai! The brewing industry will toast beer lovers around the world on Super Bowl Sunday with a new television ad to promote beer's image. The ad celebrates beer's global popularity and directs consumers to a new beer-themed Web site, . The new ad and Web site were developed by Anheuser-Busch and are supported by the Beer Institute. Anheuser-Busch is donating 30 seconds of its highly coveted advertising time during this Sunday's Super Bowl telecast to air the "Here's To Beer" ad called "Slainte," named for the Gaelic translation of "cheers." "Beer is about good times with good friends. It's a social beverage that's been a part of mankind's history for more than 10,000 years, and it doesn't carry the pretense of other alcohol drinks," said Robert C. Lachky, executive vice presid... (more)